Fox to buy Roku for $22 billion to reach streaming customers. Roku City will soon have a new sheriff in town: Fox Corp. has agreed to purchase Roku in a cash-and-stock deal for $160 per share that would give it access to the 100 million global households with purple buttons on their remotes. The deal, expected to close next year, combines Fox’s sports, news, and entertainment content (and the streaming company it already bought, Tubi) with Roku’s popular platform, marking a big move into streaming for Fox as traditional TV’s popularity wanes. “This is a defining moment for Fox,” Fox CEO Lachlan Murdoch said, calling it a “natural extension” of the company’s strategy.
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